| Marketing & Communication |
Fundraising Sources |
Fundraising Techniques |
Survival Skills |
Management |
Skills Development |
09.30 - 10.30
E-newsletters
What makes a charity e-newsletter successful? It’s all about getting the right people signed up, writing copy that gets people opening and taking actions, building relationships and monitoring results. We’ll show you concrete examples and exercises, practical advice on software, how much it costs and how you can save money and time by getting it right from the beginning.
Speaker: Matt Haworth
MC1 |
09.30 - 10.30
Corporate Fundraising
We all know organisations that have fantastic links with corporations. Learn to build healthy relationships within companies and get a grip on how to make them tick. Get a unique insight as to what companies want from you and get a sustainable income while achieving your own objectives.
Speaker: Noam Kostucki
FS1
|
09.30 - 10.30
SMS Fundraising
If we can turn 1% of texts sent in the UK into £1.50 donations, charitable giving via SMS could equal just under £1.5 billion pa. This workshop will talk about the growth of mobile giving and what it means for fundraising campaigns. The session will also answer the questions around data ownership, and claiming Gift Aid on text donations.
Speaker: Matt Haworth & Roger Craven
FT1 |
MASTERCLASS
09.30 - 11.45
Alliances, Collaboration & Joint Working Increasingly voluntary organisations are looking at ways of working together and collaborating. Often this is driven by a commitment to improving services to our users and communities, but it can also be driven by funders and commissioners who believe that overcoming ‘duplication’ will create savings. This practical session will explore different models of collaboration, show how blocks and barriers can be overcome and by drawing on real examples how the process can be a positive and valuable one.
Speaker: Alan Lawrie
SS1 |
MASTERCLASS
09.30 - 11.45
Recruiting, Inducting and Motivating Volunteers
Want to recruit a diverse group of volunteers, and make sure that volunteers and your organisation both benefit? Come along and explore best practice in recruiting volunteers, and the benefits of involving volunteers from diverse backgrounds. Share ideas about what makes a quality volunteering opportunity, and make sure you have the essentials in place so that volunteers have a good experience and stay with you. The session will also include looking at ways of recognising the value that volunteers bring to your organisation.
Speaker: Lynne Kent, GMCVO
MV1
|
09.30 - 10.30
Communicate to Influence
What makes people tick? How can you adapt your communication approach to influence others positively? What are the 7 E’s of listening? What’s the answer to all these questions? Come along to this lively workshop and find out more.
Speaker: Joanna Bloxham
SD1 |
10.45 - 11.45
Social Media for Beginners
With 30 million Facebook users in the UK there is vast potential with social media fundraising. You've got Twitter followers, but how do you convert them into donors? Master the free online tools available for free by understanding what can make social media work for your charity and build a community of supporters and donors.
Speaker: Noam Kostucki
MC2
|
10.45 - 11.45
Major Donors & Capital Appeals
A specialist form of fundraising which is all too easy to get wrong - we’ll show where to start and understand why people will give. You’ll learn how to build and nurture relationships, create trust, and show appreciation for your donors’ generosity.
Speaker: Gill Jolly
FS2
|
10.45 - 11.45
Developing a Fundraising Strategy
Explore why a fundraising strategy is essential to the success of major fundraising activity. Understand how to agree on achievable targets, develop a clear strategy, and create workable timetables. We’ll also show you how to resource your campaign effectively.
Speaker: Estelle Neuman
FT2 |
10.45 - 11.45
Effective Networking
The power of networking can make all the difference in finding the help your organisation needs. This session takes you through the tips and secrets to learn and become a better networker. Ideal for small charities, social enterprises or personal development.
Speaker: Joanna Bloxham
SD2 |
12.00 - 13.00
How to Become a Top UK Charity Brand
You know your charity could do so much, but people don't know who you are. You're too small and understaffed. Learn to communicate your brand more effectively and at lower cost. Warning: come to this session for a radical approach to becoming remarkable!
Speaker: Noam Kostucki
MC3 |
12.00 - 13.00
Securing Funding in a Competitive Environment
This session focuses on how organisations can respond to change in a competitive funding environment. Key issues covered will be making your organisation ‘stand out’, new activities and new target audiences for expansion, and innovating ways to reach and attract support and resources.
Speaker: Estelle Neuman
FS3 |
12.00 - 13.00
Proposal Writing
Do you struggle with writing proposals? Are you getting turned down? Don’t know where to start? Do you want to improve on your current skills? Packed with hints, tips and guidance this session will help you write successful grant proposals.
Speaker: Gill Jolly
FT3 |
12.00 - 13.00
Selling is Not a Dirty Word
Most people need to sell something - a product, service or an idea that could be of huge benefit to people. Most people don’t like the idea of selling! But if you have something of value to other people, it’s up to you to let them know about it. This session will be packed with tips, tools and techniques to help you get over the thought of selling, get out there and sell and maybe even enjoy it.
Speaker: Joanna Bloxham
SS2 *This session is unavailable*
|
12.00 - 13.00
High Performing Teams
Many would agree high performing teams are the bedrock of successful organisations. Introducing and maintaining high performing teams provides charitable organisations with the competitive advantage to continue succeeding where others may be fading. This session provides specific and practical support for those who want to get more from the teams in their organisations and raise the general performance to a higher level.
Speaker: Steve Harding
MV2 |
12.00 - 13.00
Communicate your way to Managing your Time
There are loads of tools and techniques out there to help our time management but how often do we think about communicating? Not saying ‘yes’ to everything, asking questions, managing expectations and engaging in dialogue are all essential if you want to manage your time properly. Explore how getting your communication right can greatly improve your time management.
Speaker: Heather Brierley
SD3 |
| 13.00 - 13:45 Lunch |
13.45 - 14.45
Great Writing for Charities
Whether it’s news, features, websites, reports, newsletters or magazines, Gideon Burrows from the UK’s leading charity copywriting agency will show you how to make your charity copy sing and achieve concrete results for your organisation every time. If you’ve ever stared too long at a blank sheet of paper wondering what to write, this session is for you.
Speaker: Gideon Burrows, ngo.media
MC4 |
13.45 - 14.45
Individual Donors are Missing Out
The impact of individual donors has never been more important than it is today. This session discusses how you can improve your relationship with these important donors and create an individual donor template for action.
Speaker: Estelle Neuman
FS4
|
MASTERCLASS
13.45 - 16.00
Effective Fundraising Practice
New to fundraising? Whether you are in a new role, or changing your career, you want to know about the basics of fundraising. In the UK in 2011, do charities raise £53 million, £5.3 billion or £53 billion? By the end of this workshop you will have a clear understanding of where the money is, who gives, why they give, and how. You will also get the missing insight into the future of fundraising!
Speaker: Noam Kostucki
FT4 |
13.45 - 14.45
Innovative Business Modelling
What industry are you in? Most people answer ‘non profit’. Isn't it interesting to define yourself by what you're not? This session looks at cutting out paying an external consultant to understand your organisation better, grabbing opportunities and preventing problems. You'll leave with the outline of an innovative business plan for your charity.
Speaker: Ruben Kostucki
SS3*This session is unavailable* |
13.45 - 14.45
Lean for Leaders
Maintaining and improving service provision is one of the biggest challenges charitable organisations face. Lean, the continuous improvement model, is a way of working that maximises service provision with limited resources. This session overviews the key principle within Lean and how to implement the model across a charitable organisation.
Speaker: Steve Harding
MV3 |
13.45 - 14.45
All About You
How much time do you spend thinking about your own career development? Not much? Spend a dedicated hour exploring how to approach and maximise your own career. If you manage staff, you will leave with more ideas on how to help them develop their careers.
Speaker: Heather Brierley
SD4 |
15.00 - 16.00
How to Get the Best Website at the Lowest Cost
You may know that you need a new website, but you might not know how much to spend on it, or how to go about it. This session teaches you how to manage the creation of your website to achieve your purpose from estimating the costs to communicating with designers.
Speaker: Matt Haworth
MC5 |
15.00 - 16.00
Making the Ask
One of the famous taboos – talking about money! A practical workshop breaks this down and helps you think about how to ask for money starting with what you say, how you say it and who you say it to.
Speaker: Gill Jolly
FS5
|
15.00 - 16.00
Understanding Commissioning
GMCVO has been working with commissioners to help them better understand the offer of the VCS and developing mechanisms which can help small organisations gain access to large contracts. Share our learning and explore how commissioning may see more radical change as ‘Payment By Results’ contracting develops.
Speaker: John Hannen, GMCVO
SS4
*This session is unavailable* |
15.00 - 16.00
Introduction to Outcome Based Accountability
Have you wasted hours ploughing through strategic plans that make no sense or sat through long meetings that are all talk and no action? This session introduces a useful thinking process that is simple, common sense that uses plain language and produces minimum paper.
Speaker: David Burnby
MV4 |
15.00 - 16.00
Communicate with NLP
We think and use language to communicate. But do we really understand how we and others think? Do we really consider the language that we use and the impact it can have? NLP can help. This interactive session provides some tools and techniques that will help you transform your communication.
Speaker: Heather Brierley
SD5 |
16.15 - 17.15
Writing for the Web
A comprehensive trot through the principles of good writing for websites, and the basics of writing to improve search engine optimisation. We’ll cover everything from audiences and key messaging for the web and rules for good web writing to writing for search engines and making your pages sticky. Everything you need to make your website sparkle.
Speaker: Gideon Burrows, ngo.media
MC6 |
16.15 - 17.15
The Key Issues to Successful Tendering
Explore what must be in place within your organisation to support tendering, and why tendering is different from funding. Identify the skills, information and procedures that are essential, and the policy challenges that act as barriers to tendering success.
Speaker: Estelle Neuman
FS6*This session is unavailable* |
16.15 - 17.15
Legacies
Are people including your charity in their Will? If not, why not? This session will help you focus on this valuable income source, how to tap into it effectively and enable you to go away with some practical steps to take you forward.
Speaker: Gill Jolly
FT5 |
16.15 - 17.15
Social Entrepreneurial
Do you have questions about social entrepreneurship and if it applies to your charity? Discover how others have reached success with innovative approaches and tapping into the trading market. Understand how and which social entrepreneurship could work for your charity and who successfully sells competitive products & services.
Speaker: Noam Kostucki
SS5*This session is unavailable* |
16.15 - 17.15
Collective Leadership
Achieving organisational objectives is always challenging regardless of the environment but one element of performance is constant: leadership. This session looks into recognising and responding to the leadership challenges organisations face in changing environments.
Speaker: Steve Harding
MV5 *This session is unavailable*
|
16.15 - 17.15
From Public to Personal
What does the personalisation of public services really mean? How should the VCS respond? Is it more than just a new way to pay for services? How will the cuts to public services affect the agenda? How can the sector engage in coproduction? MACC invites you to consider the opportunities that personalisation brings for users and carers and the challenges faced by the VCS in being genuinely innovative.
Speaker: Mike Wild, Manchester Alliance for Community Care
SD6*This session is unavailable* |
